From marketing strategy and user journey conceptualization to webpage development and back-end system optimization, the website is a definitive mark of the integrated marketing expertise I'm able to deploy.
Initial discussion around marketing automation implementation approach & demand generation principles with global EdTech SaaS company.
Distinctive yet informative, this Instagram handle explores a different social media approach by showing the many forms that marketing can take in a digital world.
Explaining the middle-class consumer phenomenon in Asia and emerging markets around the world
Thought leadership article on next-stage challenges facing banks as a result of deploying chatbots
The pendulum always swings back: Helping financial advisers explain under-performance for a flagship product.